RESEARCH CONTENT:
This survey of 80 CIOs and IT leaders by Coeus Consulting shows the technology and financial trends facing IT leaders and businesses.
CASE STUDY:
Download this TechTarget case study to learn how TIBCO achieved true marketing transformation through the use of TechTarget marketing technology.
DATA SHEET:
At Coles, one of Australia's largest retailers, automation, artificial intelligence (AI) and data analytics are being used to optimise everything from its supply chain through to picking and pricing efficiencies.
EGUIDE:
For businesses, the ability to deal with big data is important: it can bring companies significant business value, from enabling cost optimization and improved efficiency to providing better customer insight. In this article, we'll explore 8 use cases that show big data's profound impact on businesses across different industry sectors.
EBOOK:
Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
EGUIDE:
Cloud and data technologies are allowing organizations to provide service levels not even dreamt of a few years ago. This guide looks at some examples of these technologies transforming organizations in South-East Asia.
WHITE PAPER:
How ready is your organization when it comes to implementing account-based marketing (ABM)? Inside, discover 5 criteria to assess AMB readiness. Review the benefits of an ABM implementation, and decide if your organization is ready to take its next steps with ABM.
EBOOK:
Data visualizations and analytics dashboards are supposed to streamline and simplify access to BI data. But how often is that actually happening? Read this 21-page expert guide written by our experts here at SearchBusinessAnalytics to learn how to properly create a dashboard that helps understanding, not limits it.
